Context
To study and understand the existing product or similar products in the market, its entire scenario with respect to target users and its positives and negatives, as experienced by them. This can be done by studying the available data and through a regular looped interaction with all the users and stakeholders at every stage of design process.
However, to completely understand the context, merely talking to stakeholders isn't enough. A good solution and in-depth understanding can be developed only when the designer deeply empathizes with the people affected by problem and tries to 'live' the problem as close to reality as possible
More than 80% of people we interacted with reported suffering minor oil droplet burns as frequently as twice a month. Similar number reported being irritated by the heat despite having a working Exhaust
Image Source : https://qz.com/india/1492651/cooking-stoves-continue-to-choke-millions-of-women-in-india/
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